PPC
Campaign Services - Denver & Boulder, CO
Pay-Per-Click (PPC) advertising provides you
with a
fast way to get high page rankings with the top
three search engines in the "Sponsored
Advertising" section (not in the organic
ranking section.) You only pay on a cost per
click basis (pay for performance) when somebody
clicks your sponsored search advertisement and
visits your site from your chosen keyword phrases.
Synergy Marketing offer a complete PPC
management program that covers the various
sponsored search advertising programs that include
Overture, Google Adwords and the new MSN
program.
What we do to manage your pay-per-click ad program:
We develop a list of keyword phrases (with your
input), research the estimated cost-per-click in
order to arrive at a monthly budget, purchase
(by bidding) the advertising ranking position and write the ad creative
for the ads to appear in the search engine
results pages. The objective is to achieve an ad conversion from
each qualified search into a qualified lead. In order to
increase the ad conversion click through rate and keeping the
online marketing expenses low, we monitor the PPC metrics
of each campaign and make subtle improvements
when required.
What we charge:
Our charge to research, create and manage your
Pay-Per-Click advertising will vary depending on
which ppc program you want to advertise with,
the competitiveness of your industry, how
complex is the wording of your online ad that is
needed to attract a
high number of clicks, and the overall
online marketing Requirements of your search
marketing campaign.
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